Echosetter | Acquisition Engine — Done-For-You GHL Agency Lead Generation
System 01 of 04

The Acquisition Engine

Front-end demand and back-end conversion. The complete system that fills your pipeline with qualified service businesses — without you running the ads yourself.

See How It Works ↓
Front-End Acquisition

Everything That
Generates Demand

ICP definition, offer refinement, ad creative, and your VSL. The front half of your acquisition engine — the part that gets the right eyeballs on the right message.

  • ICP generation — who they are, what triggers them to buy
  • Andromeda-friendly ad angles built around your offer — hooks, pain points, messaging
  • Done-for-you VSL scripted for cold traffic conversion
  • Content engine trained on your offer — always on, always optimising
  • Retargeting infrastructure for warm audiences — managed by our team
Front-End Walkthrough
Back-End Walkthrough
Back-End Acquisition

Everything That
Converts Leads

The back half — nurture, follow-up, and pipeline management that turns attention into revenue. This is where most agencies bleed money without knowing it.

  • Full pipeline automation — opt-in to close
  • Lead nurture based on pipeline stage
  • Custom GPT writer generating forever-nurture sequences
  • Slack notifications for every lead, booking, and close
  • Qualification and handoff automation

Ready to plug this in?

We'll map the full acquisition
system for your niche.

Book a strategy call — we'll audit your current setup and show you exactly how the engine gets installed into your GHL.

Book a Strategy Call →
The Full Flow

From First Impression
to Closed Deal — On Autopilot

Every step is engineered. Every handoff is automated. You just show up to close.

01
🎯

Andromeda-Friendly Ads

Designed to outperform your existing creative. Purpose-built to target sub-segments of your ICP — the right message to the right person, structured so Meta's algorithm compounds your results over time.

02
📄

Landing Page + Data Capture

A high-converting page that does two jobs: converts the click and captures the data. Survey answers feed directly into the nurture engine — every lead gets a personalised journey, not a generic sequence.

03
🔄

Value-Driven Retargeting

Leads who don't convert immediately don't disappear. They enter a retargeting loop built around their specific pain point — social proof, education, objection handling. They stay warm until they're ready.

04
🤖

End-to-End Nurture System

Automated follow-up across email, SMS, and voicemail — triggered by behaviour, not timers. Every touchpoint is contextual, built from survey data, and designed to move them one step closer to a booked call.

05
📞

Booked Strategy Call

By the time they book, they've been pre-qualified, pre-educated, and pre-sold. Show rates are optimised with automated reminders, re-engagement for no-shows, and a pre-warm sequence before the call.

06
📊

Conversion API Tracking

Server-side conversion events feed quality signals back to Meta — closed deals, not just clicks. This trains the algorithm on your best leads, progressively reducing cost per acquisition over time.

07
🎉

Closed Deal → We Take Over

Once the deal is signed, the Onboarding Engine fires automatically. We take the client call, set up their entire system, and deliver the results — under your brand. You just sold. We do everything else.

See how Onboarding works →
Common Questions

Everything You Need
to Know Before You Book

No. Echosetter manages the entire acquisition engine for you. We handle ad creative, campaign setup, audience targeting, VSL scripting, and ongoing optimisation. You don't touch the ads — you just show up to close the calls we put in your calendar.
Honestly — it depends. Ad spend is the biggest lever. A £50/day budget behaves very differently to £500/day. Your existing market positioning matters too — if you already have a reputation, content, or an audience, the engine compounds faster. If you're starting cold with no brand presence, expect a longer ramp while the algorithm learns. The system is installed within 30 days. After that, results are a function of what you put in and what the market already thinks of you. We'll give you a realistic picture on the strategy call based on your specific situation — not a number designed to get you to sign.
The Echosetter acquisition engine is built for GHL agencies selling AI services to local service businesses — trades, healthcare, dental, legal, real estate, and similar. We define your ICP in the strategy session and build the ad angles around your specific niche and offer.
Yes. All funnels, landing pages, nurture sequences, and automations are deployed inside your GoHighLevel account under your brand. Your leads never see Echosetter — they see you.
Once a call is booked, the back-end pipeline handles everything automatically — reminders, pre-warm sequences, no-show re-engagement, and Slack notifications to keep you informed. When the deal is closed, the Onboarding Engine fires and we take over the client delivery under your brand.
No prior experience is needed. We build and manage everything from the ground up. You will need an ad budget — we'll advise on the right spend level for your niche and goals during the strategy call.

Ready to fill your
pipeline?

Book a strategy call and we'll map the acquisition system for your niche.

Book a Call →